
About Media Universe Summit
Join renowned media cartographer Evan Shapiro at the Media Universe Summit at StreamTV Show 2025.
This interactive experience will map out the shifting landscape of media, exploring the convergence of streaming, technology, and consumer behavior.
Discover how to navigate disruption, identify new opportunities, and position your business for success in an ever-evolving universe. With Evan’s expertise and actionable insights, you’ll leave ready to chart your path in the next era of media.
About Evan Shapiro
Since he created his Map of Media, Evan Shapiro has become known as the cartographer of the Media Universe.
His maps, infographics, and ruminations are now widely quoted and used by businesses, executives, analysts, and colleges around the world. Using his very specific point of view, Shapiro charts Media's future through his essays on his Media War & Peace Newsletter, and with his transformation agency, ESHAP.
His recent collaborations with Barb and Comscore are examples of how Shapiro hones data into sharp analysis of our industry with a raw authenticity that cuts through the din and generates debate across the ecosystem.
Shapiro is also an Emmy and Peabody Award winning producer of TV, films and podcasts, including Portlandia, This Film Is Not Yet Rated, Please Like Me, Comedy Bang Bang, Brick City, and Harmonquest. He also serves as a professor at New York University’s Stern School of Business.

Why Should You Attend?
Gain a fresh perspective on the accelerating evolution of the industry
Hear from innovators and thought leaders in formats that empower debate and frank conversation
Get access to new data from an array of sources
Have a good friggin time doing it
Plus, be sure to join the Outside Odyssey - Exclusive reception for Media Universe community on outside terrace.
Today’s media landscape isn’t just changing—it’s being reshaped.
At StreamTV Show 2025, we’re charting the now and the next.
I'm beyond thrilled to partner with StreamTV Show, the most important event for streaming television, to bring the Media Universe Summit to life.
This collab will help attendees to navigate the disruption, create new opportunity, and learn how to thrive in this new era of Media.
EVAN SHAPIRO
When and Where
When
June 11-12, 2025
June 11:
Outside Odyssey: Summit's Exclusive Outdoor Reception - where connections and collaborations begin
June 12:
Summit - Sessions, Networking, and more
Where
Gaylord Rockies Resort & Convention Center
6700 N Gaylord Rockies Blvd
Aurora, CO 80019
Media Universe Summit Agenda
11:00–11:45 AM | Keynote Address: The Future of Media
An exclusive, unvarnished view of the Media Universe and where it's going, with new research, new insights and a full head of steam.
Speaker: Evan Shapiro, Cartographer
11:45–12:00 PM | Fireside Chat: Monetizing the Long Tail
The founder of one of streaming's most innovative company's talks about transforming libraries into audiences and revenues.
Speaker: Yigit Celik, CEO, MERZIGO
12:00–12:30 PM | Panel: Maximizing & Monetizing Social Video as TV
YouTube talks with publishers and creators about YouTube as CTV's new broadcast platform. Explore how social video platforms are transforming into TV-like experiences. Learn best practices for content monetization, audience growth, and platform strategies.
Moderator: Fede Goldenberg, Head of TV & Film AVOD Content Partnerships, YouTube
Panelists: Matt Risley, Managing Director – 4Studio, Channel 4
Andrew Yaffe, CEO, DudePerfect
Danyel Mendoza, Vice President, Programming Strategy & Content Planning, Disney
12:30–1:35 PM | Lunch Break
1:35–2:20 PM | Debate: What Measurement Matters Now?
Two teams compete, using National High School Debate Club Rules on what each argues is THE most important measurement metric for the Streaming Era. A thought-provoking discussion between top media researchers on audience behavior, data-driven content strategies, and the impact of analytics on media consumption.
Moderator: Jon Giegengack, Founder and Principal, Hub Entertainment Research
2:20–2:35 PM | Streaming Case Study
2:35–3:15 PM | Panel: College Sports Media 101: A Primer on NILCONOMICS
The college and high school football media landscape is evolving at a rapid pace, reshaping sports business models, fan engagement and student-athlete NIL opportunities. This panel brings together experts from across the sports and television industry—media, production, college athletics, and distribution—to explore the evolving business model of “unprofessional sports” in TV and Streaming.
Panelists: Colin Campbell (Omaha Productions); Julian Lewis (QB at Colorado); Walter Brock (Alabama Football - Dir. Football Creative & Production)
3:15–3:45 PM | Networking Break
3:45–4:00 PM | Case Study
4:00–4:40 PM | The Discovery Debate: Platforms vs Publishers - Whose Customer Is It?
In our Streaming world, discoverability is an existential crisis. Industry's Big Brains debate a very hot topic: Who is responsible for building audiences today and how should they do it?
Panelists: Bedrock
4:40–4:55 PM | Case Study
4:55–5:30 PM | Live Podcast: The Future of CTV & OS
Marion Ranchet, Evan Shapiro & Special Guest Matthew Henick from the Trade Desk.
Speakers: Marion Ranchet, Evan Shapiro & Special Guest Matthew Henick
The future of streaming television starts here!
Whether you’re leading a team, launching a product, or building your brand, StreamTV Show 2025 is where your next breakthrough awaits. Don’t miss your chance to shape the future of television!
The Advance Rate Ends May 16.